Disney and Formula 1 announced that their collaboration will run through 2028 and will add Disney and Pixar's Cars to the program. The companies disclosed the extension in an official Disney newsroom post dated August 14.
The announcement broadens a relationship that had centered on Disney characters and Formula 1 fan experiences. Adding Cars gives the collaboration a racing franchise whose setting is already built around motorsports, although the announcement does not by itself establish which specific products, events or media projects will follow.
The timing matters because the extension covers three more seasons of Formula 1 activity. It gives Disney and Formula 1 a longer window to build campaigns around races, consumer products and fan events while tying the partnership to a second major Disney property.
Disney's announcement is the evidence for what the companies said. Boho News has not independently verified any undisclosed commercial terms, revenue expectations or production schedule, and the public announcement should not be read as proof of those details.
Readers should watch for the first named Cars activation, the races or markets included, and whether the extension produces new screen content or remains focused on live experiences and merchandise. Those details were not established in the official source reviewed for this brief.
